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Bio-Ionic



Bio Ionic is the leader in ion-powered haircare. 
It is a revolutionary, patented system that harnesses the power of natural negative ios to help recondition and retexturize hair.  Bio Ionic's salon-only, professional-use products contain Natural Ion Complex™ (a blend of natural-occurring minerals) that emits Natural Negative Ions in to the hair. Natural Negative Ion energy is powerful enough to break down clusters of water molecules into fine particles that penetrate the hair shaft, to re-hydrate, re-condition and restore moisture balance.  See and feel the difference after using the Bio Ionic product system, hair feels smooth, super-soft and looks silky shiny.

Fernando Romero first discovered the science of harnessing natural ions while traveling in Japan. There he discovered the power of natural negative ions. He visited many salons and became aware of a revolutionary treatment that stylists were using to retexturize and condition wiry coarse asian hair. This discovery and exploration led him to develop and perfect the Bio Ionic Professional Haircare System. Bio Ionic has developed Natural Ion Therapy™ to make natural Negative Ions benefit the hair. Specifically, Bio Ionic uses Negative Ions, naturally produced by charged minerals found deep within the earth, to micronize water molecule clusters. This allows hydrating molecules to penetrate the hair shaft to condition, strengthen, smooth or curl hair, without damage. This process is called IonTransformation™ and is used in Bio Ionic’s retexturizing system, Nano-Ionic™ styling tools and haircare products.
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